As of October 1st, Fernando Jerez will be appointed as Mediacrest’s new Non-scripted Business Manager which includes Entertainment and Documentaries, overseeing everything from creative direction to content production for both national and international clients. Jerez will be teaming up with Raquel Pérez, Head of Entertainment, and Israel López, Head of Documentaries.

Jerez joins Mediacrest bringing extensive sector experience and a business development background that will play a key role in this new phase for the company led by CEO Francisco Pou. Following his experience at the head of #0 and Non-Fiction Original Content at Movistar+, Fernando Jerez transitioned to Fremantle, running the company's Spanish Documentary and Factual division as part of the En Cero Coma Producciones brand. Prior to this, he was Managing Director at Discovery Spain and Portugal, having launched DMAX. Jerez has held management roles in various television networks such as Antena 3, Cuatro and La Sexta. 

Fernando Jerez’s arrival consolidates Mediacrest’s status at the forefront of premium Non-scripted production and reinforces the company’s role as a major international player in the production of content, formats and strategic alliances. 

According to Mediacrest CEO Francisco Pou, "it's a joy to welcome Fernando Jerez and his arrival offers an opportunity to take on a new stage of enormous growth with even greater confidence. Working alongside Raquel Pérez and Israel López, they will form an outstanding team." According to Pou, by bringing in Jerez, Mediacrest "continues to attract top-tier professionals to its dynamic workforce with one goal in mind: a growth model centered on people."