World book day

Today, on 23 April, we celebrate World Book Day, which is a way of celebrating our lives.

2020-04-23

What we see, what we feel, what we experience and, ultimately, what we are, is written in the pages of a book. It is our primary source of wisdom, as well as entertainment. 


Some of cinema history’s biggest movies, and also many of the best series we have seen on television and other platforms, are adaptations of novels, theatre pieces or even essays. From “Casablanca” to “The Bride”, directed by Paula Ortiz as an adaptation of “Blood Wedding” by Federico García Lorca, and all the fantastic universe of Marvel comic superheroes. Generations have grown up watching adaptations of great works of literature on television, like “La Regenta”, “Fortunata y Jacinta”, “Cañas y Barro” or the magnificent “I, Claudius”. 


Now, with the advent of the different streaming platforms a new window has been opened to creativity, and the possibilities for fiction and entertainment are endless. The adaptations of “Game of Thrones”, “Sherlock”, “The Handmaid’s Tale”, the Spanish “Fariña” and “En el corredor de la muerte”, and the recent version of Bram Stoker’s Dracula are just a few examples of adaptations that have achieved as much success, if not more, than the books they are based on.


At Mediacrest we believe in the importance of telling great stories. And great stories are born from books. That is why we have chosen to adapt Carmen Laforet’s “Nada”, for the small screen, as it is one of Spanish literature’s most important works of the 20th century, and is just as relevant today as it was when it was written.


And this is just the beginning. We’ll carry on entertaining and celebrating our lives for a long while to come. As Carmen Laforet herself once said, “literature should also serve for people’s enjoyment, to entertain”. 

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